It is with a heavy heart that the International Surfing Association (ISA) has learned of the passing of Mike Lee, the Chairman of Vero Communications.
Mike Lee and Vero Communications first started working with the ISA in 2014 and played a key role in the inclusion of Surfing in the Tokyo 2020 Olympics.
“I am beyond sad,” said ISA President Fernando Aguerre. “Mike was way more than an excellent and essential advisor to me and the ISA, he was a friend.
“We grew close over the years, as we both were lovers of sports, life and history. I enjoyed every moment of our times together, celebrating our successes and collaborating to overcome hurdles.
“Mike was a truly exceptional strategist and communicator and his contributions to the ISA and Olympic surfing will be sorely missed.
On behalf of the ISA and my team, we offer our deepest condolences to Mike’s family and to the Vero team in this time of grief and loss.”
The International Surfing Association (ISA), founded in 1964, is recognized by the International Olympic Committee as the World Governing Authority for Surfing. The ISA governs and defines Surfing as Shortboard, Longboard & Bodyboarding, StandUp Paddle (SUP) Racing and Surfing, Bodysurfing, Wakesurfing, and all other wave riding activities on any type of waves, and on flat water using wave riding equipment. The ISA crowned its first Men’s and Women’s World Champions in 1964. It crowned the first Big Wave World Champion in 1965; World Junior Champion in 1980; World Kneeboard Champions in 1982; World Longboard Surfing and World Bodyboard Champions in 1988; World Tandem Surfing Champions in 2006; World Masters Champions in 2007; and World StandUp Paddle (SUP, both surfing and racing) and Paddleboard Champions in 2012.
ISA membership includes the surfing National Governing Bodies of 104 countries on five continents. Its headquarters are located in La Jolla, California. It is presided over by Fernando Aguerre (Argentina), first elected President in 1994 in Rio de Janeiro. The ISA’s four Vice-Presidents are Karín Sierralta (PER), Kirsty Coventry (ZIM), Casper Steinfath (DEN) and Barbara Kendall (NZL).