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FOR IMMEDIATE RELEASE                                                                                        PRESS RELEASE

Contacts: João De Macedo, WSR Program Manager

+1-415-518-4747; joao@savethewaves.org

Pablo Zanocchi, ISA; pablo@isasurf.org                                                       

Save The Waves and the International Surfing Association Announce Partnership in World Surfing Reserves Program

 

December 11, 2008 - Save The Waves Coalition and the International Surfing Association (ISA) announce an innovative, multilateral partnership to proactively designate and protect special surfing locations around the world through an internationally recognized surfing conservation initiative: the World Surfing Reserves program. To guarantee the protection of waves worldwide, local and national support is critical, and the ISA, through its affiliated National Governing Bodies, plays an essential role in reaching national and regional leaders where specific wave zones are situated.

 

“The ISA is very pleased to act as a catalyst in this new program,” says Fernando Aguerre, president of the International Surfing Association. “We’re not saving the waves for surfers, because we’re surfers. We’re protecting these special places as citizens of the world, because community surfing areas are not only an important part of the natural coastal environment, but they are increasingly an important part of local and national culture, and a vital element of local economies and socio-economical development.”

 

“To truly protect waves worldwide, local interests are of great importance,” says Dean LaTourrette, executive director of Save The Waves. “The ISA’s support is critical to reach regional leaders where wave zones are located, and without the grassroots support of local communities, we couldn’t move forward with the World Surfing Reserves program.”

 

Other key elements of the program include the creation of a World Wave Sites Fund to finance signage, research, and campaigns for the protection of waves, and pending partnerships and endorsements with the Association of Surfing Professionals (ASP), National Surfing Reserves (NSR) Australia, United Nations Educational, Scientific and Cultural Organization (UNESCO) World Heritage Center, Global Heritage Fund (GHF), as well as other groups that will help support and implement the program worldwide.

 

To help launch the program, Save The Waves hosted the Value of Waves Roundtable on Friday, December 5th, in Half Moon Bay, California, to bring together thought leaders from various disciplines, to discuss the worldwide program management and implementation. The day’s events culminated with the inking of the partnership and endorsement of the World Surfing Reserves concept by the ISA and Save The Waves Coalition, signed by Aguerre and LaTourrette on behalf of their respective organizations.

 

About the International Surfing Association

The International Surfing Association (ISA) is recognized by the International Olympic Committee (IOC) as the World Governing Authority for Surfing and all Surfriding activities, including Shortboard, Longboard, Bodyboard, Kneeboard, Skimboard, Tow In and Stand Up Paddle surfing. It was originally founded as the International Surfing Federation in 1964 and has been running world championships since 1964 and the Junior World Championships since 1980. ISA membership includes the surfing National Governing Bodies (NGBs) of over 50 countries on six continents. Its headquarters are located in La Jolla, California. http://www.isasurf.org

About Save The Waves Coalition

Save The Waves is an environmental coalition dedicated to preserving the world's surf spots and their surrounding environments. The organization’s goal is to preserve and protect surfing locations around the planet and to educate the public about their value. Save The Waves is a 501(c)3 non-profit. http://www.savethewaves.org

About the World Surfing Reserves Program

The World Surfing Reserves program aims to proactively designate and help preserve outstanding community waves, surf zones and their surrounding environments, around the world. The program will serve as a model for preserving wave breaks and their surrounding areas throughout the world by recognizing the positive environmental, social, cultural and economic benefits of waves.